How can organizations communicate better?
Our July 18 program meeting was on “Focus Group and OD”. In a popular format that we intend to use more often, those attending has their choice of two out of four presentations. Bonnie Gorbaty and Karen Stahl of Pathfinder Innovation did “Building a Brand from the Inside Out: A New Employee Roadmap for Linking OD Insights to Business Performance”. Bruce Katcher of Discovery Surveys, Inc. explained the “Do’s and Don’ts of Focus Groups”. Louise Mallette of The Telic Group considered “How Can I Get the Truth?” Mal Watlington of City Square Consulting covered “Virtual vs. In-Person Focus Groups”.
As an OD organization, our focus was on how organizations can use focus groups to support organizational communication. Hence our “Question of the Month” is “How can organizations communicate better?”